Big Sky Honeyberries
Big Sky Honeyberries is a Flathead Valley farm growing one of the most nutrient-dense berries on the planet—the honeyberry. In 2023, the owner, David Dunn, was ready to turn his passion into a business, so I was brought on to help with all things brand and marketing. We started at square one and developed a core brand strategy that led to brand identity and marketing materials. We even got our hands dirty and helped with the weeds.
Work is ongoing and in development; stay tuned for more.
Client
Big Sky Honeyberries
Year
2023
Brand strategy
Brand positioning
Competitive analysis
Audience personas
Brand identity
Naming
Tone and voice
Social media
Creative direction
Campaign messaging
Copywriting