Flex Rebrand
With an outdated design and inconsistent tone of voice, we decided to relaunch Flex with a completely new look and feel.
After developing updated messaging guidelines, I implemented them across all platforms, starting with the website. I crafted fresh copy for every page, product, and package we offer, ensuring that our voice and tone were reflective of our new brand identity.
The result was a strong and consistent brand image that resonated with our customers and enabled us to stand out in a crowded market.
On an extremely low budget, we developed and
produced 20 social videos each month.
Client
Flex
Year
2021
Instagram Stories
Elevated our copy and content across all social platforms, including a major facelift on Instagram stories.
Brand strategy
Brand guidelines
Brand identity
Naming
Tone and voice
Packaging
Social media
Creative direction
Copywriting
Website copy and strategy
Campagns and content